maria Goncharova
Director of Creative + Strategy
Maria is a multidisciplinary designer, creative writer, researcher, educator (Emily Carr University of Art & Design), and workshop facilitator. Recently, a senior associate of Design Thinking + Research at Bethink Solutions, among a few other organizations, where Maria's expertise helps the public sector, private sector, and NGOs thrive.
Always working on untangling complexity and synthesizing chaos into order. Great at building systems, resilient frameworks, and experiences that are user-friendly, socially-impactful, and a joy to live with.
Maria is passionate about exploring the power of design activism and design dissent, especially within the fields of research-driven, educational, and nonprofit sectors.
Simply put, Maria uses design to help people and places improve their lives. Sometimes, Maria even manages to get to her studio, where she builds colourful sculptural beings.